Privacy Policy

1. Who we are

This Privacy Policy explains how newgendesign (“we”, “us”, “our”) handles personal information when you visit our website, submit an enquiry, book a call, or message us on WhatsApp.

We design and build premium websites, brands, and digital experiences for ambitious businesses worldwide. For privacy questions, contact aman@new-genmarketing.com.

2. Information we collect

Depending on how you interact with us, we may collect:

• Contact details — name, email address, phone number, and country when you use our enquiry form or book a call.
• Project information — services you select and the description of what you are looking for.
• Communication content — messages you send by email, WhatsApp, or calendar booking tools.
• Technical data — basic device and browser information, IP address, and pages visited, if our hosting or analytics tools provide them.

We do not intentionally collect special-category data (such as health or biometric information) through this website.

3. How we use your information

We use personal information to:

• Respond to enquiries and schedule discovery or project calls
• Prepare proposals, quotes, and service recommendations
• Deliver contracted design, branding, and development work
• Send project updates and related service communications
• Improve our website, booking flow, and client experience
• Meet legal, accounting, and security obligations

We do not sell your personal information. We do not use your details for unsolicited bulk marketing unless you ask us to stay in touch.

4. Legal bases

Where applicable (including UK GDPR / GDPR), we rely on:

• Legitimate interests — responding to business enquiries and operating our agency website
• Contract — taking steps before entering a contract, or performing services you engage us for
• Consent — where you opt in to optional communications or non-essential cookies
• Legal obligation — keeping records required by law

5. Sharing and processors

We may share information with trusted providers who help us run the business, for example:

• Website hosting and infrastructure
• Calendar / booking tools (such as Cal.com)
• Email and messaging platforms
• Accounting, invoicing, or payment processors when you become a client

These providers process data on our instructions and only as needed to provide their services. We may also disclose information if required by law or to protect our rights, users, or the public.

6. International transfers

Because we work with clients and tools across multiple countries, your information may be processed outside your home country. Where we do so, we take reasonable steps to ensure appropriate safeguards are in place.

7. Retention

Enquiry data is kept only as long as needed to handle your request and for a reasonable follow-up period. Project and billing records are retained for the life of the engagement and for as long as required for legal, tax, or dispute purposes, then securely deleted or anonymised.

8. Your rights

Depending on your location, you may have rights to access, correct, delete, or restrict processing of your personal data, and to object to certain processing or request portability. To exercise these rights, email aman@new-genmarketing.com. You may also complain to your local data-protection authority.

9. Cookies and similar technologies

Our site may use essential cookies required for basic functionality. If we use analytics or similar tools, we will aim to collect only what we need to understand usage and improve the experience. You can control cookies through your browser settings.

10. Security

We use reasonable technical and organisational measures to protect personal information. No method of transmission or storage is completely secure, so we cannot guarantee absolute security.

11. Children

Our services are aimed at businesses and professionals. We do not knowingly collect personal information from children.

12. Changes

We may update this Privacy Policy from time to time. The “Last updated” date at the top of this page will change when we do. Continued use of the site after updates means you accept the revised policy.